Every year, the Pantone Color Institute picks a color of the year. 2014’s is a vibrant, purply tone called Radiant Orchid.
So, what does that have to do with the vision industry, you ask? Well, considering this color spills over into everything from fashion to beauty to design, there’s a good chance eyeglass wearers will take notice.
According to Dr. Joel Sturm, Clinical Director of nJoy Vision Tulsa, glasses are among the first accessories to reflect new fashions and trends.
“Some patients even keep their frames after they no longer need glasses,” she says.